KOREA WHO

Cho Jee-eun is the President and CEO of LINA Life Insurance.

She focuses on strengthening telemarketing competitiveness, leveraging the company's unique position as the only insurance company in the industry specializing in telemarketing. She also faces the task of creating synergy for the integrated LINA brand.

Born on April 7, 1975, she graduated from Daewon Foreign Language High School and the College of Nursing at Seoul National University. She later attended the Graduate School of Interpretation and Translation at Hankuk University of Foreign Studies and earned an MBA from Duke University's Fuqua School of Business in the United States.

Cho’s career includes roles as an analyst at LG Investment & Securities, Chief Marketing Officer (CMO) at MetLife Korea, and head of operations at Sun Life Financial’s Korea branch. She joined LINA Life Insurance in 2011 and was appointed CEO in 2020.

At the time of her appointment, she was the youngest CEO in the insurance industry and its only female CEO. As of 2024, she is serving her third term.

She holds various financial certifications and is known for her exceptional English proficiency.

#ChoJeeun #LINALifeInsurance #InsuranceIndustry #Telemarketing #WomenLeadership #CEO #Korea #FinancialExpertise #DukeMBA #InsuranceInnovation