Life Summary
Lee Kuk-hwan is the CEO of Serveone.

He was born on January 18, 1982.

He graduated from Yonsei University with a degree in Industrial Engineering and completed an MBA program at Stanford Graduate School of Business in the United States.

He began his career at SK Telecom before moving to McKinsey & Company, and later served as head of strategy at FILA Korea.

He joined Woowa Brothers and worked in positions including head of the Baemin Riders Business Office and head of the Delivery Business Division. After serving as chief operating officer (COO), he became CEO in 2023.

He was appointed CEO of Serveone in January 2025.

He built his expertise in the platform business by taking part in the launch of new services and business expansion at Baedal Minjok.

He is focusing on accelerating digital transformation and business diversification strategies while strengthening the competitiveness of Serveone's core business.

#LeeKukhwan #Serveone #CEO #WoowaBrothers #BaedalMinjok #DigitalTransformation #BusinessDiversification #PlatformBusiness #MRO #CorporateStrategy